Team Wendy has launched a new mobile app designed to give helmet owners a single digital hub for product support, warranty registration and ongoing engagement after purchase.
The Team Wendy Community App is aimed at public safety, tactical, military and search-and-rescue users who rely on the company’s protective head systems. The platform brings together a range of ownership tools, including warranty registration, product updates, sizing support, reviews and community discussion features.
Team Wendy said the app is intended to simplify how users access key product information and maintain records related to their equipment. It also provides a more direct channel for the company to share relevant education, replacement part information and location-based notifications with customers.
“We wanted the app to do more than house information,” said Sara Jonas, Director of Global Marketing at Team Wendy. “It should make it easier for our community to come together, to find what they need and learn how to get more from their equipment over time. We see it becoming part of the ownership experience.”
Team Wendy says the app will support the wider ownership experience by helping users better understand product fit, care and long-term equipment needs. The company’s existing product information emphasizes the importance of correct helmet fit and retention system adjustment, as well as warranty coverage for different helmet components.
“A helmet is not a one-time interaction,” Jonas said. “Our new app was designed to strengthen the connection between Team Wendy and helmet owners as their needs change, and it gives them a place to share with others who have similar questions, experiences and priorities around their gear.”
The Team Wendy Community App launched earlier this month, with the company planning to evaluate customer feedback as it expands the platform’s most useful features.