Domino’s and the National Fire Protection Association unite to spread fire safety awareness

October 10, 2023

In a recent collaboration, Domino’s Pizza Inc., the world’s largest pizza company, and the National Fire Protection Association (NFPA) have teamed up to distribute fire safety messages across American homes.

Fire Prevention Week highlights cooking safety

During Fire Prevention Week from Oct. 8-14, Domino’s outlets, both franchise-owned and corporate, across the U.S. will emphasize the message: “Cooking safety starts with YOU. Pay attention to fire prevention.”

This will be done through flyers placed on pizza boxes.

These flyers are designed to educate the public about preventing cooking fires and the necessary actions to take if one occurs.

Special Domino’s deliveries could include a fire engine surprise

A unique feature of this collaboration: customers ordering from select Domino’s stores during Fire Prevention Week might get their pizza delivered by a fire engine.

If a home’s smoke alarms function properly, the pizza comes at no cost.

Otherwise, the attending firefighters will either change the batteries or provide and set up working alarms.

Jenny Fouracre, Domino’s senior director of communications, remarked: “Every year, Domino’s stores eagerly collaborate with local fire departments and the NFPA.

“It’s an engaging and unconventional method to share fire safety messages. This marks the 16th consecutive year of Domino’s participating in this initiative.”

Lorraine Carli, NFPA’s vice president of outreach and advocacy, stated: “Cooking is the primary source of home fires, injuries related to them, and is the secondary cause behind home fire deaths.

“This emphasizes the need for everyone to understand basic precautions while cooking to safeguard themselves and their loved ones.

“Our alliance with Domino’s aims to bring attention to these crucial safety measures.”

Key fire safety guidelines from Domino’s and NFPA

  • Always monitor what you’re cooking closely. For longer cooking durations, set timers to oversee the process.
  • Keep combustibles away from the cooking vicinity and ensure items like dish towels, oven mitts, and paper towels are out of reach.
  • Position pot handles towards the stove’s back. Always have a lid within reach when cooking to cover a pan in case of small grease fires and always turn off the burner immediately.
  • Establish a minimum three-foot (approximately one meter) buffer, a “kid and pet free zone”, around cooking spaces and any areas where hot food or beverages are being handled.

FSJA Comment

The collaboration between Domino’s and the NFPA presents a novel approach to promoting fire safety.

Cooking-related incidents have always been a significant concern, and efforts like these not only educate but also engage the public in a unique manner.

Using the widespread reach of Domino’s to spread these critical messages has the potential to significantly reduce the number of cooking-related fires and the associated injuries and fatalities.

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